In terms of the mobile broadband market, Ericsson is betting on 3G services will remain the most dominant within South Africa and the surrounding countries. Ericsson is a Swedish Mobile infrastructure supplier who believes that the newer 4G smartphones will be out of the budget of the South African consumer and will remain so.
This then means that they expect the gambling industry on mobile devices will grow with the 3G service.
Subscriptions will Stay 3G
There have been studies to show that high speed mobile connections are to increase from 75 million in 2014 to 700 million 2019, and 85% of these will remain 3G.
The latest smartphones like the iPhone 5s, Samsung Galaxy S4 and others use 4G, but they are expensive phones that are out of reach for many African consumers. It is because of this that 3G will still dominate.